Sunday, October 22, 2006

The Trend of things to Come (The 2nd Pillar of Success)

“I start with the premise that the function of leadership is to produce more leaders, not more followers.” - Ralph Nader




What Trends are controlling your ability to make an honest living.

Thank you for taking your time to read these letters. We covered the first pillar in our last letter. Timing. You remember, Brand New vs Brand Old.

Do you remember this?

There are 5 key elements that a home based business can be built on. Let me point out that, these elements are crucial in all industries not just the home-based market. We call them the 5 pillars of success. Of those 5 pillars you are only in control of 2. Plus, there is one other ingredient that you must add to the mix to make it all work. I will tell you about that later.

So, what are the five elements or pillars, you are wondering?

They are; Timing, Trends, Company, Compensation and Product.

Pillar #2. Trends. How about selling saddle soap?

"I just found this great business to get into. I got a great deal on Saddle soap, so I bought $4000 worth of product to get the maximum discount and now I have to sell it."

"What do you mean Nobody uses it any more!?"


Being out of the cycle with market trends can mean that you will always be getting in to a business when every body else is leaving it. Fads and trends are what make money. What is new today can be old in a short time.

Right now trends would tell us, and you have all heard this, Baby Boomers are the driving force in the market place. What do they want? They want products that will help them stay young, cheat death, look good and give them a lifestyle they want.
Heck, every body wants that. Right?

So if the health and wellness industry is going to be a Trillion dollar industry within the next 5 years. Would it make sense to market a product that people would buy or are you going to try and sell them saddle soap.

It IS about selling a product that people want. You and your product must be Remarkable. People have to Want It, the market trend must be ready for it.

Market trends work in cycles. When the economy slouches, job insecurity is high, people flood to the home based business market. What brought you here? Chances are there are thousands just like you. When the economy is booming then there is a drop in the home based business market. That makes sense, right? What are the world economies suggesting right now. If you research you will probably find insecurity in many different markets. These trends happen about every 8 – 12 years. Trends would suggest that people are looking for additional paycheck security.

These are basic principles to be successful. If a business is not easy to do, simple to understand, people won’t do it. Our team specializes in helping people create a paycheck from home.

We provide the training, the opportunity and the determination to help you become successful. There are New opportunities available right now for you. The trends are pointing to a successful opportunity.

http://www.mynewsuccess.com

Watch for Pillar 3

To Your Success,

Dan Brooks & Stephan Bourget

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